{"id":66325,"date":"2025-07-21T00:07:07","date_gmt":"2025-07-20T21:07:07","guid":{"rendered":"https:\/\/digital.staff-capital.com\/?p=66325"},"modified":"2025-07-21T00:07:07","modified_gmt":"2025-07-20T21:07:07","slug":"%d1%80%d0%b5%d0%ba%d0%bb%d0%b0%d0%bc%d0%bd%d0%b0-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d1%96%d1%8f-renault-un-patent-%d0%b7%d0%b4%d0%be%d0%b1%d1%83%d0%bb%d0%b0-%d0%b7%d0%be%d0%bb%d0%be%d1%82","status":"publish","type":"post","link":"https:\/\/digital.staff-capital.com\/ru\/%d1%80%d0%b5%d0%ba%d0%bb%d0%b0%d0%bc%d0%bd%d0%b0-%d0%ba%d0%b0%d0%bc%d0%bf%d0%b0%d0%bd%d1%96%d1%8f-renault-un-patent-%d0%b7%d0%b4%d0%be%d0%b1%d1%83%d0%bb%d0%b0-%d0%b7%d0%be%d0%bb%d0%be%d1%82\/","title":{"rendered":"\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u044f Renault \u2013 UN. Patent \u0437\u0434\u043e\u0431\u0443\u043b\u0430 \u0417\u043e\u043b\u043e\u0442\u043e \u041a\u0430\u043d\u0441\u044c\u043a\u043e\u0433\u043e \u043b\u0435\u0432\u0430 (\u0432\u0456\u0434\u0435\u043e)"},"content":{"rendered":"<p>\u041d\u0435\u0449\u043e\u0434\u0430\u0432\u043d\u043e \u043f\u0440\u043e\u0439\u0448\u043e\u0432 \u043c\u0456\u0436\u043d\u0430\u0440\u043e\u0434\u043d\u0438\u0439 \u0444\u0435\u0441\u0442\u0438\u0432\u0430\u043b\u044c \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456 \u00ab\u041a\u0430\u043d\u043d\u0441\u044c\u043a\u0456 \u043b\u0435\u0432\u0438\u00bb, (Cannes Lions) \u2014 \u0449\u043e\u0440\u0456\u0447\u043d\u0430 \u043f\u043e\u0434\u0456\u044f \u0443 \u0433\u0430\u043b\u0443\u0437\u0456 \u0442\u0432\u043e\u0440\u0447\u0438\u0445 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439, \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0439 \u0441\u0443\u043c\u0456\u0436\u043d\u0438\u0445 \u0433\u0430\u043b\u0443\u0437\u0435\u0439. \u041d\u0430 \u0444\u0435\u0441\u0442\u0438\u0432\u0430\u043b\u0456 \u0432\u0456\u0434\u0437\u043d\u0430\u0447\u0430\u044e\u0442\u044c\u0441\u044f \u043f\u0440\u043e\u0440\u0438\u0432\u043d\u0456, \u043d\u0435\u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043d\u0456 \u0456\u0434\u0435\u0457, \u043f\u0456\u0434\u0445\u043e\u0434\u0438 \u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457, \u044f\u043a\u0456 \u0437\u0430\u0434\u0430\u044e\u0442\u044c \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u0457 \u0432 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438, \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u0456 \u0441\u0443\u0441\u043f\u0456\u043b\u044c\u0441\u0442\u0432\u0430.<\/p>\n<p>\u0426\u044c\u043e\u0433\u043e \u0440\u043e\u043a\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0435 \u0430\u0433\u0435\u043d\u0442\u0441\u0442\u0432\u043e Publicis Conseil \u0431\u0443\u043b\u043e \u043d\u0430\u0433\u043e\u0440\u043e\u0434\u0436\u0435\u043d\u043e \u0417\u043e\u043b\u043e\u0442\u0438\u043c \u041a\u0430\u043d\u043d\u0441\u044c\u043a\u0438\u043c \u043b\u0435\u0432\u043e\u043c \u0437\u0430 \u0440\u043e\u043b\u0438\u043a <strong>&#8220;Renault \u2013 UN. Patent&#8221;<\/strong> \u0443 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0456\u0457 Creative B2B.<\/p>\n<p><strong>Universal<\/strong> <strong>Patent<\/strong> \u2013 \u0446\u0435 \u0456\u043d\u0456\u0446\u0456\u0430\u0442\u0438\u0432\u0430 Renault \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 <a href=\"https:\/\/www.renault.ua\/safety.html\">human first<\/a> \u0443 \u0441\u043f\u0456\u0432\u043f\u0440\u0430\u0446\u0456 \u0437 \u041e\u041e\u041d \u0434\u043b\u044f \u043f\u0440\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u0431\u0435\u0437\u043f\u0435\u043a\u0438 \u0435\u043b\u0435\u043a\u0442\u0440\u0438\u0447\u043d\u0438\u0445 \u0430\u0432\u0442\u043e\u043c\u043e\u0431\u0456\u043b\u0456\u0432 \u0447\u0435\u0440\u0435\u0437 \u0434\u043e\u0441\u0442\u0443\u043f \u0434\u043e \u0432\u043b\u0430\u0441\u043d\u0438\u0445 \u043f\u0430\u0442\u0435\u043d\u0442\u0456\u0432: <a href=\"https:\/\/www.renault.ua\/safety\/universalpatent.html\">https:\/\/www.renault.ua\/safety\/universalpatent.html<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u0423 \u0446\u044c\u043e\u043c\u0443 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0456, \u0432 \u043b\u044e\u0442\u043e\u043c\u0443 2025 \u0440\u043e\u043a\u0443 Renault \u0432\u0456\u0434\u043a\u0440\u0438\u0432 \u043f\u0430\u0442\u0435\u043d\u0442 \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0438 &#8220;<strong>Fireman<\/strong> <strong>Access<\/strong>&#8221; \u043d\u0430 <a href=\"https:\/\/www.renault.ua\/safety\/universalpatent.html\" target=\"_blank\" rel=\"nofollow noopener\">\u0434\u043e\u0441\u0442\u0443\u043f \u0434\u043b\u044f \u0440\u044f\u0442\u0443\u0432\u0430\u043b\u044c\u043d\u0438\u043a\u0456\u0432,<\/a> \u0434\u043e\u0437\u0432\u043e\u043b\u0438\u0432\u0448\u0438 \u0432\u0441\u0456\u043c \u0430\u0432\u0442\u043e\u0432\u0438\u0440\u043e\u0431\u043d\u0438\u043a\u0430\u043c \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u043e \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0432\u0430\u0442\u0438 \u0446\u044e \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0443 \u0434\u043b\u044f \u0441\u043f\u0440\u043e\u0449\u0435\u043d\u043d\u044f \u0440\u044f\u0442\u0443\u0432\u0430\u043b\u044c\u043d\u0438\u0445 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0439 \u0443 \u0440\u0430\u0437\u0456 \u0430\u0432\u0430\u0440\u0456\u0439. \u0414\u043b\u044f \u0432\u0438\u0441\u0432\u0456\u0442\u043b\u0435\u043d\u043d\u044f \u0446\u0456\u0454\u0457 \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0438 \u0456 \u0441\u0442\u0432\u043e\u0440\u044e\u0432\u0430\u043b\u0430\u0441\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u044f:<\/p>\n<p><iframe loading=\"lazy\" title=\"Fireman Access \u2013 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u044f #Renault \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 #HumanFirstProgram\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/8zoY-75Wjx0?list=PL79q_SkB_gzmi396XVpMeDqtgznWHRtBK\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><strong>Fireman Access<\/strong> \u2013 \u0446\u0435 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u044f Renault, \u044f\u043a\u0430 \u0434\u043e\u0437\u0432\u043e\u043b\u044f\u0454 \u043b\u0456\u043a\u0432\u0456\u0434\u0443\u0432\u0430\u0442\u0438 \u043f\u043e\u0436\u0435\u0436\u0443 \u0430\u043a\u0443\u043c\u0443\u043b\u044f\u0442\u043e\u0440\u0430 \u043c\u0435\u043d\u0448 \u043d\u0456\u0436 \u0437\u0430 10 \u0445\u0432\u0438\u043b\u0438\u043d, \u043f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043e \u0437 4 \u0433\u043e\u0434\u0438\u043d\u0430\u043c\u0438 \u0434\u043b\u044f \u0456\u043d\u0448\u0438\u0445 \u0432\u0438\u0440\u043e\u0431\u043d\u0438\u043a\u0456\u0432. \u0426\u0435 \u0435\u043a\u043e\u043d\u043e\u043c\u0438\u0442\u044c \u043f\u0440\u0438\u0431\u043b\u0438\u0437\u043d\u043e 42 000 \u043b\u0456\u0442\u0440\u0456\u0432 \u0432\u043e\u0434\u0438 \u0437\u0430 \u043e\u0434\u043d\u0443 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u044e \u0456, \u0449\u043e \u043d\u0430\u0439\u0432\u0430\u0436\u043b\u0438\u0432\u0456\u0448\u0435, \u0447\u0430\u0441 \u0434\u043b\u044f \u0440\u044f\u0442\u0443\u0432\u0430\u043b\u044c\u043d\u0438\u043a\u0456\u0432.<\/p>\n<p>\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 &#8220;<a href=\"https:\/\/www.renault.ua\/safety.html\" target=\"_blank\" rel=\"nofollow noopener\">human first&#8221;<\/a> \u0456\u043b\u044e\u0441\u0442\u0440\u0443\u0454 \u043f\u0440\u0430\u0433\u043d\u0435\u043d\u043d\u044f Renault \u0433\u0430\u0440\u0430\u043d\u0442\u0443\u0432\u0430\u0442\u0438 \u0431\u0435\u0437\u043f\u0435\u043a\u0443 \u0432\u043e\u0434\u0456\u0457\u0432, \u043f\u0430\u0441\u0430\u0436\u0438\u0440\u0456\u0432 \u0442\u0430 \u0456\u043d\u0448\u0438\u0445 \u0443\u0447\u0430\u0441\u043d\u0438\u043a\u0456\u0432 \u0434\u043e\u0440\u043e\u0436\u043d\u044c\u043e\u0433\u043e \u0440\u0443\u0445\u0443 \u043f\u043e \u0432\u0441\u044c\u043e\u043c\u0443 \u0441\u0432\u0456\u0442\u0443.<strong>\u00a0<\/strong><\/p>\n<p>Renault \u0440\u043e\u0437\u0440\u043e\u0431\u043b\u044f\u0454 \u0447\u0438\u0441\u043b\u0435\u043d\u043d\u0456 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0457 \u0443 \u0441\u0444\u0435\u0440\u0456 \u0431\u0435\u0437\u043f\u0435\u043a\u0438, \u0437\u0430\u0441\u0442\u043e\u0441\u043e\u0432\u0443\u044e\u0447\u0438 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u0438\u0439 360-\u0433\u0440\u0430\u0434\u0443\u0441\u043d\u0438\u0439 \u043f\u0456\u0434\u0445\u0456\u0434. \u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 \u0431\u0430\u0437\u0443\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u0447\u043e\u0442\u0438\u0440\u044c\u043e\u0445 \u043a\u043b\u044e\u0447\u043e\u0432\u0438\u0445 \u043f\u0440\u0438\u043d\u0446\u0438\u043f\u0430\u0445: \u043f\u0440\u043e\u0444\u0456\u043b\u0430\u043a\u0442\u0438\u043a\u0430, \u043a\u043e\u0440\u0435\u043a\u0446\u0456\u044f, \u0437\u0430\u0445\u0438\u0441\u0442 \u0456 \u0440\u044f\u0442\u0443\u0432\u0430\u043d\u043d\u044f. \u0407\u0457 \u043c\u0435\u0442\u0430 \u2014 \u0434\u0456\u044f\u0442\u0438 \u0434\u043e, \u043f\u0456\u0434 \u0447\u0430\u0441 \u0456 \u043f\u0456\u0441\u043b\u044f \u0430\u0432\u0430\u0440\u0456\u0457.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u041d\u0435\u0449\u043e\u0434\u0430\u0432\u043d\u043e \u043f\u0440\u043e\u0439\u0448\u043e\u0432 \u043c\u0456\u0436\u043d\u0430\u0440\u043e\u0434\u043d\u0438\u0439 \u0444\u0435\u0441\u0442\u0438\u0432\u0430\u043b\u044c \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456 \u00ab\u041a\u0430\u043d\u043d\u0441\u044c\u043a\u0456 \u043b\u0435\u0432\u0438\u00bb, (Cannes Lions) \u2014 \u0449\u043e\u0440\u0456\u0447\u043d\u0430 \u043f\u043e\u0434\u0456\u044f \u0443 \u0433\u0430\u043b\u0443\u0437\u0456 \u0442\u0432\u043e\u0440\u0447\u0438\u0445 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439, \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u0439 \u0441\u0443\u043c\u0456\u0436\u043d\u0438\u0445 \u0433\u0430\u043b\u0443\u0437\u0435\u0439. \u041d\u0430 \u0444\u0435\u0441\u0442\u0438\u0432\u0430\u043b\u0456 \u0432\u0456\u0434\u0437\u043d\u0430\u0447\u0430\u044e\u0442\u044c\u0441\u044f \u043f\u0440\u043e\u0440\u0438\u0432\u043d\u0456, \u043d\u0435\u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043d\u0456&hellip;<\/p>","protected":false},"author":205,"featured_media":66328,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[35],"tags":[51,1845],"class_list":["post-66325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-renault","tag-1845",""],"_links":{"self":[{"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/posts\/66325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/users\/205"}],"replies":[{"embeddable":true,"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/comments?post=66325"}],"version-history":[{"count":0,"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/posts\/66325\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/media\/66328"}],"wp:attachment":[{"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/media?parent=66325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/categories?post=66325"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digital.staff-capital.com\/ru\/wp-json\/wp\/v2\/tags?post=66325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}